Disney store and shopDisney.com to donate up to $1 million to Toys for Tots
Disney store and shopDisney.com have teamed up with Toys for Tots to help bring joy to less fortunate children this holiday season. As part of the “25 Days of Christmas” celebration on Disney|ABC Television, for every new, unwrapped toy donated at a Disney store in the U.S. or online through shopDisney.com, Disney store | shopDisney will donate $5 to Toys for Tots, up to $1 million. The campaign runs from November 29 through December 15, 2018. Actress Hilary Duff and U.S. Marines were on hand to kick off the holiday campaign to help spread holiday cheer to children in need.
Additionally, beginning December 1 through December 25 in the DisneyNOW app, if a user plays a mini-game on the "25 Days of Christmas" activity page, their gameplay will "unwrap" one gift. Once 500,000 digital gifts have been "unwrapped," Disney will make a $25,000 donation to Toys for Tots.